This designation represents a particular sort of watch manufactured by Citizen. It combines the corporate’s proprietary light-powered Eco-Drive expertise with a water resistance score of 100 meters, appropriate for swimming and snorkeling. This mix of options presents a sensible and environmentally pleasant timekeeping resolution.
Gentle-powered watches eradicate the necessity for battery replacements, decreasing environmental influence and inconvenience. The substantial water resistance provides to the watch’s versatility, making it appropriate for a variety of actions. This mix of performance and sustainability appeals to a broad viewers. The Eco-Drive expertise, first launched by Citizen in 1995, displays a longstanding dedication to environmentally acutely aware watchmaking.
This exploration of particular options, advantages, and historic context offers a basis for understanding the broader attraction of such timepieces within the present market. Additional dialogue will delve into the technical specs, design variations, and consumer experiences related to this class of watches.
1. Eco-Drive Know-how
Eco-Drive expertise varieties the core of a Citizen Eco-Drive 100WR watch, differentiating it from conventional battery-powered or mechanically wound timepieces. Understanding this expertise is essential to appreciating the watch’s performance and long-term advantages.
-
Gentle-Powered Operation
Eco-Drive makes use of a specialised photo voltaic cell beneath the watch’s dial to transform any mild supply, each pure and synthetic, into electrical vitality. This vitality powers the watch and costs a chargeable energy cell, eliminating the necessity for normal battery replacements. This light-powered operation contributes considerably to the watch’s sustainability and comfort. A completely charged energy cell can energy a look ahead to months, even in darkness.
-
Energy Reserve
The ability reserve characteristic ensures uninterrupted operation, even within the absence of sunshine. The vitality saved within the energy cell permits the watch to proceed functioning for prolonged intervals, starting from a number of months to a number of years, relying on the precise mannequin and power-saving capabilities. This characteristic offers reliability and peace of thoughts, realizing the watch will proceed to maintain correct time even when saved away.
-
Environmental Influence
By eliminating the necessity for disposable batteries, Eco-Drive expertise minimizes environmental influence. Conventional battery manufacturing and disposal contribute to chemical waste and useful resource depletion. Eco-Drive presents a sustainable various, decreasing the demand for batteries and selling accountable consumption. This environmental consciousness aligns with a rising consciousness of sustainable practices.
-
Lengthy-Time period Price Financial savings
Whereas the preliminary buy value of an Eco-Drive watch could be larger than a conventional battery-powered watch, the absence of battery alternative prices ends in long-term financial savings. Over the lifespan of the watch, these financial savings turn into substantial, making Eco-Drive a cheap alternative for shoppers. This financial benefit, mixed with the environmental advantages, strengthens the attraction of Eco-Drive expertise.
These aspects of Eco-Drive expertise spotlight its significance throughout the Citizen Eco-Drive 100WR watch. The mixture of light-powered operation, energy reserve, environmental advantages, and value financial savings contributes to the watch’s general attraction and positions it as a sensible and sustainable timekeeping resolution.
2. Gentle-powered
The “light-powered” nature of the Citizen Eco-Drive 100WR watch distinguishes it considerably from conventional timekeeping strategies. This core performance, powered by Eco-Drive expertise, presents a number of benefits and represents a shift in direction of extra sustainable practices.
-
Vitality Supply Independence
In contrast to conventional watches requiring battery replacements or guide winding, light-powered operation eliminates dependency on exterior vitality sources. Ambient mild, whether or not pure or synthetic, powers the watch. This independence presents comfort and reduces reliance on consumables, aligning with a self-sufficient method to timekeeping.
-
Environmental Accountability
The elimination of battery replacements considerably reduces environmental influence. Manufacturing and disposal of conventional watch batteries contribute to chemical waste and useful resource depletion. Gentle-powered operation mitigates these considerations, selling a extra sustainable method to private equipment and decreasing the general carbon footprint.
-
Lengthy-Time period Performance
The continual charging of the inner energy cell ensures uninterrupted operation, even in intervals of darkness. This long-term performance offers reliability and eliminates the inconvenience of intermittent energy loss or the necessity for frequent upkeep related to battery-powered or mechanically wound watches.
-
Price-Effectiveness
Whereas the preliminary funding in a light-powered watch could be larger, the absence of recurring battery alternative prices results in long-term financial savings. This cost-effectiveness makes light-powered watches a financially sound alternative over time, additional enhancing their general worth proposition.
These aspects of the light-powered performance inherent within the Citizen Eco-Drive 100WR reveal its important contribution to the watch’s general attraction. This expertise presents a sensible, sustainable, and cost-effective various to conventional timekeeping strategies, positioning it as a compelling alternative for environmentally acutely aware shoppers.
3. 100-meter water resistance
The “100WR” designation inside “Citizen Eco-Drive 100WR” signifies a vital characteristic: 100-meter water resistance. This specification dictates the watch’s suitability for varied aquatic actions and contributes considerably to its general sturdiness and flexibility. A watch with this score can face up to splashes, rain, showering, swimming, and snorkeling. Nonetheless, it is typically not really useful for scuba diving or high-impact water sports activities involving important depth or stress modifications. The 100-meter resistance stems from specialised gaskets and seals throughout the watch case, stopping water ingress and defending the inner mechanisms. This safety ensures dependable timekeeping even in moist situations, a vital issue for people partaking in water-related actions. For example, a swimmer can confidently put on the watch throughout coaching with out concern for water harm. Equally, unintentional submersion throughout on a regular basis actions poses minimal danger to the watch’s performance.
The sensible implications of 100-meter water resistance lengthen past leisure actions. This sturdiness enhances the watch’s longevity, defending it from unintentional publicity to moisture. This resilience interprets right into a dependable timekeeping companion appropriate for various environments and life. For instance, publicity to heavy rain or unintentional spills is not going to compromise the watch’s operation. This strong design provides important worth, making certain the watch stays practical and correct regardless of encountering varied environmental challenges. This characteristic distinguishes the watch from fashions with decrease water resistance rankings, increasing its usability and interesting to a broader viewers, together with these searching for a sturdy and versatile timepiece for every day put on.
In abstract, 100-meter water resistance is a defining attribute of the Citizen Eco-Drive 100WR, considerably impacting its practicality and general worth. This characteristic ensures dependable operation in varied aquatic environments, enhances sturdiness, and expands its suitability for a variety of life. Understanding this side permits shoppers to make knowledgeable choices primarily based on their particular wants and utilization situations. Whereas the watch presents strong safety in opposition to water ingress, recognizing its limitations concerning deep-sea actions is essential. This stability of resilience and sensible limitations solidifies the watch’s place as a flexible and reliable timekeeping instrument.
4. Sturdy Building
Sturdy building represents a vital side of Citizen Eco-Drive 100WR watches, straight influencing their longevity and skill to resist every day put on and tear. This sturdiness stems from a mixture of things, together with materials choice and manufacturing processes. Circumstances typically make the most of chrome steel, recognized for its corrosion resistance and energy. Crystal supplies, corresponding to mineral crystal or sapphire, provide various levels of scratch resistance, defending the watch face from harm. These materials selections contribute considerably to the watch’s general resilience.
The sensible significance of sturdy building manifests in a number of methods. Resistance to scratches, impacts, and environmental components ensures the watch maintains its aesthetic attraction and performance over prolonged intervals. For instance, a watch worn every day may encounter unintentional bumps or scrapes; sturdy building minimizes the influence of such incidents, preserving the watch’s look and performance. This resilience proves notably priceless for people main energetic life or working in demanding environments. The long-term cost-effectiveness of a sturdy watch turns into obvious over time, because it reduces the necessity for repairs or replacements, providing a sound funding for shoppers.
In conclusion, sturdy building varieties an integral a part of the Citizen Eco-Drive 100WR design philosophy. The cautious choice of strong supplies and exact manufacturing processes contribute considerably to the watch’s longevity and skill to resist every day put on. This sturdiness interprets right into a dependable and long-lasting timepiece, representing a sensible and cost-effective alternative for shoppers searching for a reliable and resilient watch. The mixture of sturdy building with options like Eco-Drive expertise and water resistance positions the Citizen Eco-Drive 100WR as a flexible timekeeping resolution appropriate for various life and environments.
5. Mineral Crystal Glass
Mineral crystal glass generally serves because the protecting protecting for the watch face in lots of Citizen Eco-Drive 100WR fashions. Its properties contribute considerably to the watch’s sturdiness, affordability, and general aesthetic. Understanding the traits of mineral crystal glass offers perception into its function in these timepieces.
-
Hardness and Scratch Resistance
Mineral crystal glass undergoes a hardening course of to boost its scratch resistance. Whereas not as scratch-resistant as sapphire crystal, it presents enough safety in opposition to on a regular basis put on and tear. For instance, incidental contact with desks or different surfaces is much less prone to depart seen marks. This stage of safety makes mineral crystal a sensible alternative for a lot of shoppers, balancing sturdiness with cost-effectiveness.
-
Shatter Resistance
Although comparatively arduous, mineral crystal glass can shatter underneath important influence. This potential for breakage necessitates a level of care in dealing with the watch. Dropping the watch onto a tough floor, as an example, might lead to a cracked or shattered crystal. Whereas replaceable, this highlights the significance of conscious utilization. The shatter resistance of mineral crystal is usually decrease in comparison with sapphire crystal, nonetheless larger than plastic watch crystals.
-
Readability and Transparency
Mineral crystal glass presents wonderful readability and transparency, permitting for simple readability of the watch dial. Its easy floor minimizes distortion, making certain correct timekeeping. This readability contributes to the watch’s aesthetic attraction, permitting the dial design and options to be clearly seen. The excessive transparency additionally ensures optimum efficiency of the Eco-Drive expertise, by permitting mild to achieve the photo voltaic cell beneath the dial.
-
Affordability
In comparison with sapphire crystal, mineral crystal glass presents a extra reasonably priced possibility. This affordability contributes to the general worth proposition of Citizen Eco-Drive 100WR watches, making them accessible to a wider vary of shoppers. This cost-effectiveness, coupled with enough sturdiness, positions mineral crystal as a sensible alternative for a lot of watch fashions. The usage of mineral crystal permits for a stability between price and high quality, making the watches accessible with out compromising important options.
The properties of mineral crystal glass contribute on to the stability of sturdiness, affordability, and aesthetic attraction present in Citizen Eco-Drive 100WR watches. Whereas providing an appropriate stage of safety for every day put on, understanding the constraints of mineral crystal, corresponding to its susceptibility to shattering underneath excessive influence, permits shoppers to make knowledgeable choices about utilization and care. This understanding reinforces the significance of fabric choice in watchmaking and its influence on the general consumer expertise.
6. Analog Show
The analog show format constitutes a defining attribute of many Citizen Eco-Drive 100WR watches. This conventional time-telling technique, using rotating fingers and hour markers, contributes considerably to the watch’s aesthetic attraction and sensible performance. Understanding the nuances of the analog show throughout the context of those timepieces offers a deeper appreciation for his or her design and usefulness.
-
Traditional Aesthetics
Analog shows contribute a traditional and timeless aesthetic to watches. The continual sweep of the second hand and the exact alignment of the hour and minute fingers create a visually partaking expertise. This conventional presentation resonates with many customers, providing a well-recognized and chic various to digital shows. The analog format enhances varied design types, from sporty to formal, enhancing the general aesthetic versatility of the Citizen Eco-Drive 100WR.
-
Intuitive Time Studying
The spatial illustration of time on an analog dial permits for intuitive time studying. A fast look offers a transparent understanding of the present time relative to the hour markers. This quick grasp of time proves advantageous in varied conditions, providing fast entry to temporal info with out requiring exact numerical interpretation. The analog format facilitates fast estimations of time elapsed or remaining, contributing to environment friendly time administration.
-
Integration with Eco-Drive
The analog show seamlessly integrates with the Eco-Drive expertise. The watch fingers, powered by the light-charged energy cell, present a steady and correct illustration of time. This integration maintains the normal aesthetic of the analog show whereas benefiting from the sustainable and handy options of Eco-Drive. This synergy of traditional design and fashionable expertise enhances the general attraction of the Citizen Eco-Drive 100WR.
-
Versatility in Design
The analog show offers a flexible canvas for varied design components. Completely different hand types, marker shapes, and dial textures might be integrated to create distinctive and visually interesting timepieces. This design flexibility permits Citizen to cater to various aesthetic preferences throughout the Eco-Drive 100WR assortment. This versatility allows the creation of watches appropriate for varied events and private types, from minimalist designs to extra elaborate and complex displays.
The analog show in Citizen Eco-Drive 100WR watches represents a deliberate design alternative, mixing traditional aesthetics with sensible performance. This conventional time-telling technique contributes considerably to the watch’s general attraction, complementing the Eco-Drive expertise and offering customers with an intuitive and visually partaking timekeeping expertise. The flexibility of the analog format permits for a variety of design variations, additional enhancing the attraction of those timepieces to a various viewers.
7. Quartz Motion
Quartz motion constitutes a basic part of Citizen Eco-Drive 100WR watches, contributing considerably to their accuracy and reliability. This expertise, primarily based on the piezoelectric properties of quartz crystals, presents distinct benefits over conventional mechanical actions and performs a vital function within the general efficiency and performance of those timepieces. Understanding the rules and implications of quartz motion offers a deeper appreciation for the precision and dependability related to Citizen Eco-Drive 100WR watches.
-
Accuracy and Precision
Quartz crystals oscillate at a extremely steady frequency when subjected to {an electrical} present. This exact oscillation offers the idea for correct timekeeping in quartz watches. In comparison with mechanical actions inclined to variations in temperature and bodily forces, quartz actions provide considerably larger accuracy, usually deviating only some seconds per 30 days. This precision ensures dependable timekeeping for varied actions and eliminates the necessity for frequent changes.
-
Reliability and Sturdiness
Quartz actions comprise fewer shifting elements than mechanical actions, decreasing put on and tear and enhancing general reliability. This simplified building contributes to higher sturdiness and longevity, requiring much less frequent upkeep. Moreover, quartz actions are much less inclined to shocks and vibrations, making them appropriate for energetic life and demanding environments. This robustness ensures constant efficiency underneath varied situations.
-
Integration with Eco-Drive
{The electrical} nature of quartz motion aligns seamlessly with the Eco-Drive expertise. The sunshine-generated electrical vitality powers the quartz crystal, driving the watch’s timekeeping capabilities with out the necessity for battery replacements. This synergy between quartz motion and Eco-Drive expertise contributes to the watch’s sustainability and comfort. This integration eliminates the necessity for exterior energy sources or guide winding, enhancing the watch’s practicality.
-
Price-Effectiveness
The manufacturing course of for quartz actions is usually extra environment friendly and fewer complicated than that of mechanical actions. This effectivity interprets into price financial savings, making quartz watches extra accessible to a wider shopper base. This affordability, mixed with the accuracy and reliability of quartz expertise, positions Citizen Eco-Drive 100WR watches as a compelling worth proposition. The price-effectiveness of quartz actions contributes to the general worth and accessibility of those timepieces.
The incorporation of quartz motion inside Citizen Eco-Drive 100WR watches exemplifies a strategic design alternative. This expertise contributes considerably to the watch’s accuracy, reliability, and general efficiency, complementing the Eco-Drive system and providing a sensible and exact timekeeping resolution. The inherent traits of quartz motion align seamlessly with the design philosophy of those watches, emphasizing sturdiness, sustainability, and accessibility. This mix of options positions the Citizen Eco-Drive 100WR as a flexible and reliable timepiece appropriate for varied life.
8. Numerous Types Accessible
The provision of varied types throughout the Citizen Eco-Drive 100WR line constitutes a vital component of its market attraction. This range acknowledges the various aesthetic preferences of shoppers and expands the potential functions of the expertise. Fashion variations embody components corresponding to case form and dimension, band materials and shade, dial design and shade, bezel performance, and hand and marker types. This breadth of choices permits shoppers to pick out a mannequin aligning with particular person fashion and supposed use. For instance, a diver may choose a bigger case with a rotating bezel and a sturdy rubber strap, whereas a enterprise skilled may go for a slimmer profile with a leather-based strap and a extra minimalist dial. This vary accommodates various wants and preferences, contributing to the broader adoption of Eco-Drive expertise.
The influence of fashion range extends past mere aesthetics. It influences the perceived worth and flexibility of the product line. A wider choice permits shoppers to combine the watch seamlessly into varied facets of their lives, from formal events to informal on a regular basis put on. This adaptability enhances the watch’s perceived utility and justifies the funding. For example, a single watch able to transitioning from a boardroom assembly to a weekend hike presents higher worth than a watch restricted to particular contexts. This versatility aligns with shopper demand for adaptable and multi-functional merchandise. Moreover, the provision of varied types contributes to market segmentation, permitting Citizen to focus on particular demographics with tailor-made designs. This focused method maximizes market penetration and strengthens model recognition inside area of interest segments.
In abstract, the “varied types accessible” attribute of the Citizen Eco-Drive 100WR line serves a strategic goal. It extends the attain of Eco-Drive expertise past practical concerns, interesting to a broader shopper base by addressing particular person fashion preferences and selling versatility. This range enhances the perceived worth of the watches, will increase market penetration, and solidifies Citizen’s place as a supplier of adaptable and classy timepieces. This understanding emphasizes the significance of design concerns alongside technological developments within the watchmaking trade.
9. Sustainable Timekeeping
Sustainable timekeeping represents a rising concern throughout the watch trade, pushed by growing consciousness of environmental duty and the will for long-lasting merchandise. The Citizen Eco-Drive 100WR exemplifies this idea by way of its core applied sciences and design philosophy. Inspecting the aspects of sustainable timekeeping throughout the context of this watch mannequin offers a deeper understanding of its contribution to a extra environmentally acutely aware method to private equipment.
-
Elimination of Battery Replacements
Conventional watch batteries comprise hazardous supplies requiring correct disposal. Eco-Drive expertise eliminates this waste stream by using a chargeable energy cell frequently charged by mild. This characteristic aligns with sustainable practices by decreasing reliance on disposable elements and minimizing the environmental influence related to battery manufacturing and disposal. A single Eco-Drive watch can probably final a lifetime with out requiring battery modifications, considerably decreasing its environmental footprint in comparison with typical battery-powered watches.
-
Lengthy Product Lifespan
Sturdy building and high-quality supplies contribute to the lengthy lifespan of Citizen Eco-Drive 100WR watches. This longevity inherently reduces consumption by minimizing the necessity for frequent replacements. A watch designed to final for many years represents a sustainable various to disposable or short-lived merchandise. This long-term sturdiness aligns with the rules of decreasing waste and conserving assets, contributing to a extra sustainable consumption sample.
-
Renewable Vitality Utilization
Eco-Drive expertise harnesses renewable vitality from mild sources to energy the watch. This reliance on photo voltaic vitality minimizes dependence on non-renewable vitality sources generally used for battery manufacturing. Using a available and clear vitality supply aligns with sustainable practices by decreasing reliance on fossil fuels and selling the adoption of renewable vitality options. This characteristic contributes to a decrease carbon footprint and promotes environmentally accountable consumption.
-
Accountable Manufacturing Practices
Citizen’s dedication to sustainable practices typically extends past the product itself to embody manufacturing processes. Whereas particular particulars could differ by mannequin, efforts to reduce environmental influence throughout manufacturing contribute to the general sustainability of the watch. This holistic method displays a broader dedication to environmental duty all through the product lifecycle. Such practices may embody accountable sourcing of supplies, minimizing waste technology throughout manufacturing, and using energy-efficient manufacturing processes.
These aspects of sustainable timekeeping reveal how the Citizen Eco-Drive 100WR contributes to a extra environmentally acutely aware method to private equipment. By eliminating battery replacements, emphasizing lengthy product lifespans, using renewable vitality, and incorporating accountable manufacturing practices, this watch mannequin embodies a dedication to sustainability. This complete method positions the Citizen Eco-Drive 100WR not merely as a timekeeping system, however as a mirrored image of a rising shopper desire for environmentally accountable merchandise. The mixture of sustainable practices and strong performance makes it a compelling alternative for people searching for a sturdy, dependable, and environmentally pleasant timepiece.
Incessantly Requested Questions
This part addresses frequent inquiries concerning watches designated “Citizen Eco-Drive 100WR,” offering concise and informative responses.
Query 1: What does “100WR” signify?
“100WR” denotes water resistance to a depth of 100 meters. This score signifies suitability for swimming and snorkeling however typically not for scuba diving or high-impact water sports activities.
Query 2: How does Eco-Drive expertise perform?
Eco-Drive expertise makes use of a photo voltaic cell beneath the watch dial to transform mild into electrical vitality, which powers the watch and costs a chargeable energy cell, eliminating the necessity for battery replacements.
Query 3: What’s the anticipated lifespan of an Eco-Drive watch?
With correct care and upkeep, an Eco-Drive watch can final for a few years. The rechargeable energy cell has a lifespan of a number of years and might be changed if obligatory.
Query 4: Can the watch be charged with synthetic mild?
Sure, Eco-Drive watches might be charged by any mild supply, each pure and synthetic. Publicity to common indoor lighting is often adequate to take care of a cost.
Query 5: What sort of crystal is utilized in these watches?
Citizen Eco-Drive 100WR watches typically make the most of mineral crystal glass, providing a stability of scratch resistance and affordability. Some fashions could characteristic sapphire crystal, which presents superior scratch resistance.
Query 6: Does the watch require any particular upkeep?
Past making certain enough mild publicity for charging, these watches require minimal upkeep. Periodic cleansing of the case and band is really useful to take care of look and performance.
Addressing these ceaselessly requested questions presents readability concerning key options and functionalities of Citizen Eco-Drive 100WR watches. Understanding these facets empowers shoppers to make knowledgeable choices aligned with particular person wants and preferences.
Additional exploration of particular fashions and their respective specs is really useful for a extra complete understanding prior to buy.
Ideas for Sustaining a Citizen Eco-Drive 100WR Watch
Sustaining a timepiece ensures optimum efficiency and longevity. The next ideas present steerage for homeowners of watches possessing each Eco-Drive and 100-meter water resistance functionalities.
Tip 1: Common Gentle Publicity
Make sure the watch receives common publicity to mild to take care of the facility reserve. Whereas any mild supply suffices, direct daylight presents probably the most environment friendly charging. Keep away from extended publicity to excessive warmth, which might negatively influence the inner elements.
Tip 2: Periodic Cleansing
Clear the watch case and band frequently with a gentle material and gentle cleaning soap to take away dust and dirt. This apply preserves the watch’s look and prevents potential harm from collected particles. Pay specific consideration to cleansing across the crown and push buttons.
Tip 3: Water Resistance Upkeep
Whereas the watch presents 100-meter water resistance, keep away from exposing it to excessive temperature modifications or high-pressure water jets. After publicity to saltwater, rinse the watch totally with contemporary water. Periodically have the gaskets and seals inspected by a certified watch technician to make sure continued water resistance.
Tip 4: Keep away from Excessive Temperatures and Magnetic Fields
Excessive temperatures can have an effect on the accuracy and longevity of the watch. Keep away from leaving the watch in direct daylight for prolonged intervals or exposing it to excessive chilly. Robust magnetic fields also can intervene with the watch’s motion; retailer the watch away from digital gadgets producing robust magnetic fields.
Tip 5: Skilled Servicing
Whereas Eco-Drive watches require minimal upkeep, skilled servicing each few years is advisable. A professional technician can examine the motion, clear the inner elements, and change worn gaskets, making certain optimum efficiency and longevity.
Tip 6: Correct Storage
When not in use, retailer the watch in a cool, dry place away from direct daylight and magnetic fields. Think about using a watch field or case to guard it from mud and scratches. Keep away from storing the watch in excessively humid environments, which might promote corrosion.
Adhering to those upkeep ideas contributes considerably to the long-term efficiency and aesthetic preservation of a Citizen Eco-Drive 100WR timepiece. Correct care ensures dependable timekeeping and maximizes the lifespan of this sturdy and sustainable watch.
These sensible tips present a basis for knowledgeable possession, making certain the watch stays a reliable and classy companion for years to come back. The next conclusion summarizes the important thing attributes and advantages mentioned all through this exploration.
Citizen Eco-Drive 100WR
Exploration of the Citizen Eco-Drive 100WR designation reveals a timepiece integrating superior expertise with sensible performance. Eco-Drive expertise offers sustainable, light-powered operation, eliminating the necessity for battery replacements. The 100-meter water resistance score ensures sturdiness and suitability for varied aquatic actions. Sturdy building, mineral crystal glass, and quartz motion contribute to long-term reliability and accuracy. A variety of accessible types caters to various aesthetic preferences. These attributes mix to supply a compelling timekeeping resolution for environmentally acutely aware shoppers searching for a reliable and versatile watch.
The convergence of sustainability, performance, and magnificence throughout the Citizen Eco-Drive 100WR positions it as a major improvement in modern watchmaking. This method represents a shift towards extra accountable consumption and highlights the potential of technological innovation to boost each product efficiency and environmental consciousness. The enduring attraction of this designation probably rests upon its potential to satisfy evolving shopper calls for for sturdy, dependable, and environmentally pleasant merchandise.